Avant spans multiple brands, divisions and legacy platforms - each with different systems, definitions and customer views. The result: no single trusted view of a member doctor, including products held, financial health and demographics - limiting Avant’s ability to serve doctors in line with its "by Doctors, for Doctors" ethos. David and Vishal will share how the team built a Unified Data Platform on Databricks, unifying disparate systems into one governed view of each member doctor while preserving brand integrity. Governance is built in: access is controlled, classified information stays where it should, and trust is earned by design. The session explores three threads: codifying source data and business memory into durable definitions; testing whether AI can do this foundational work; and the questions leaders should ask data teams to make sure that steps aren’t skipped and foundations are sound. Enterprise platforms cannot shortcut the fundamentals, and we'll show you why.